Promoting Designated Driver HEROES During the Challenges of 2020.

An Open Letter from Bill & Muriel Elliott – Founders of the John R. Elliott HERO Campaign for Designated Drivers.®

Thank you to our 2020 HEROES!

As many of you did, the HERO Campaign adjusted to the “new normal” by continuing our important life saving programs while respecting social safety guidelines.

• Unveil 4 more HERO wrapped police cars which serve as rolling billboards
• Work with and promote student created HERO message videos
• Distribute 1,000 HERO neck gaiter masks to bars, restaurants, police departments, & more
• Distribute hundreds of HERO decals and secure HERO pledges
• Hold the 20th Annual Be a HERO Golf Tournament safely

We look forward to you joining us for our annual HERO Walk & 1 Mile Fun Run in 2021. Details to follow at HEROcampaign.org. Thank you!

HERO Campaign Unveils 4 More HERO Police Patrol Car to Promote Safety on the Roads!

Supporters of the HERO Campaign partner with police departments to create HERO patrol cars promoting the message of safe and sober designated drivers.

Sea Isle City, NJ (July 2, 2020) At a Sea Isle City Boardwalk ceremony South Jersey police departments and the John R. Elliott HERO Campaign unveiled a fleet of HERO patrol cars aimed at preventing drinking and driving. The cars, displaying the HERO Campaign logo and messages promoting designated driving, serve as rolling billboards.

The HERO cars unveiling was part of the Campaign’s “Summer of HEROES” initiative to remind motorists to always have a safe ride home whenever they consume alcoholic
beverages. “We are grateful to our law enforcement partners for helping us save lives by encouraging safe and sober designated driving,” HERO Campaign Chairman and Co-Founder Bill Elliott said. “With these rolling billboards reminding the public of the importance of designated driving, we will keep our roads safe from the dangers of drunk driving.”

READ MORE >>