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l to r: HERO Campaign founders, Muriel Elliott & Bill Elliott join the first John R. Elliott HERO Campaign 300 winner, Kevin Harvick

HERO News: HERO Campaign on Fast Track with NASCAR

Awareness of the John R. Elliott HERO Campaign for Designated Drivers took a major step forward in June when the John R. Elliott HERO Campaign 300 NASCAR race was broadcast live from Kentucky Speedway by ESPN to a national audience on Friday, June 27, 2014. The HERO Campaign partnered with the Kentucky Office of Highway … [Read More]

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Monmouth University announces its HERO of the Year

Renee Orefice, a Monmouth University junior, was named the school’s HERO of the Year on March 6. The announcement was made by Brian Martin, president of the Monmouth University HERO Campaign Club. A psychology and sociology double major, Renee was nominated by fellow Monmouth students. Here’s an excerpt from an anonymous nomination: I am emailing … [Read More]

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Vance Joy at the Kentucky Derby Festival’s Waterfront Jam

On tour with Taylor Swift this summer, you can see Vance Joy first at the Kentucky Derby Festival’s Waterfront Jam Presented by the John R. Elliott HERO Campaign. LOUISVILLE, Ky. (NEWS RELEASE) — On tour with Taylor Swift this summer, you can see Vance Joy first at the Kentucky Derby Festival’s Waterfront Jam Presented by … [Read More]

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Safe driving campaign to sponsor ‘jam’ – The Courier-Journal

The John R. Elliott HERO Campaign for Designated Drivers will be the presenting sponsor of this year’s Waterfront Jam at Kroger’s Fest-a-Ville on the Waterfront. The primary sponsorship was announced Monday by the Kentucky Derby Festival and the Kentucky Office of Highway Safety. The Derby Festival Waterfront Jam will include live music on two stages … [Read More]